Motivant
Life Sciences

Beverly Hills Rejuvenation Center

The clinical delivery layer for the proactive-care stack.

ActiveClinical delivery flagship

Clinical locations

22

Average ticket

~$700

States operating

CA · NV · TX · AZ · NJ

Acquired

Apr 30, 2025

About

Role in the broader portfolio and the thesis it supports.

Beverly Hills Rejuvenation Center is the consumer-facing clinical delivery layer of the life-sciences platform. Founded in 2005 and acquired in full by Motivant on April 30, 2025, BHRC operates 22 centers across California, Nevada, Texas, Arizona, and New Jersey. The West Hollywood Center of Excellence — opened November 20, 2025 — is the flagship for longevity medicine, regenerative aesthetics, performance and recovery, hormone and peptide therapy, GLP-1-based weight-loss programs, and the Cell Factor regenerative protocol. Sarah Brooks Gabriel was appointed CEO at acquisition.

  • Sarah Brooks Gabriel — CEO
  • West Hollywood Center of Excellence opened Nov 20, 2025 as the new flagship
  • InMode "Clinic of Excellence" — Solaria fractional CO₂ laser
  • BTL Aesthetics partnership — EmSculpt Neo, EmFace, Exion
  • Cell Factor regenerative protocol delivered standalone and in combination with microneedling, laser, peptides, and GLP-1s

Recent Activity

Updates from Beverly Hills Rejuvenation Center.

Milestones, launches, and expansions posted as they happen.

  1. What the FDA's peptide reclassification means for patients

    BHRC clinical perspective on HHS Secretary Kennedy moving 14 of 19 peptides off the FDA Category 2 "do not compound" list — and what it changes inside the clinic.

    Read more ↗
  2. Hall of Fame Health, RegenTherapy, BHRC + Generation Lab launch a regenerative + longevity platform

    Strategic collaboration debuting during Super Bowl LX Week — clinical care for retired professional athletes, anchored by the four-organization platform.

    Read more ↗
  3. BHRC at Super Bowl LX week — regenerative health for retired athletes

    BHRC joins Super Bowl LX week regenerative-health programming in San Francisco — clinical perspective on recovery, longevity, and post-career wellness for retired professional athletes.

    Read more ↗
  4. West Hollywood Mayor + Vice Mayor join BHRC for the official ribbon-cutting

    Civic leadership at the West Hollywood Center of Excellence ribbon-cutting — community kickoff for the new flagship.

    Read more ↗
  5. West Hollywood Center of Excellence — Grand Opening Feb 2–5

    Four-day grand opening for the BHRC flagship in West Hollywood — clinical-grade technology, biometric testing, provider-guided protocols.

    Read more ↗
  6. Sarah Gabriel on KTLA — why being your best self beats "forever young"

    BHRC CEO Sarah Brooks Gabriel on KTLA discussing the longevity-medicine moment — function over chronology, what proactive health actually looks like.

    Read more ↗
  7. BHRC debuts longevity flagship — expansion ahead

    Athletech News on the West Hollywood Center of Excellence and what comes next for the brand under Motivant ownership.

    Read more ↗
  8. BHRC opens West Hollywood Center of Excellence

    First clinic to open under Motivant ownership — the new flagship for longevity medicine, regenerative aesthetics, and the Cell Factor protocols. Six weeks after acquisition close.

    Read more ↗
  9. Sarah Gabriel on Thirty Minute Mentors

    Sarah Brooks Gabriel sits with Adam Mendler — partner-track at Kirkland & Ellis to operating-CEO of BHRC, family-office posture, and what changes when there is no fund clock.

    Read more ↗
  10. Motivant's verticalized, client-centric ecosystem

    American Spa profiles the Motivant portfolio — diagnostics through delivery in life sciences, with operating positions across real estate, hospitality, and restaurants.

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  11. Sarah Gabriel leads BHRC as CEO

    FranchiseWire HireWire profile — former Kirkland & Ellis partner steps into the BHRC operating chair on day one of the Motivant acquisition.

    Read more ↗
  12. BHRC acquired by Motivant

    Full acquisition closes. Sarah Brooks Gabriel appointed CEO. 22 locations across CA, NV, TX, AZ, and NJ.

    Read more ↗